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Mission:

Provide our marketing graduates with excellence in education, scientific research, meet labour market needs, and community engagement by embracing sustainability.

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Goals:

1. Building State of the Art Learning Environment for Marketing Studies.
2. Developing Excellent Learning Processes for Marketing Studies.
3. Promoting Stakeholders’ Satisfaction and Enhancing the Marketing Department Contribution to DAU’s Image.
4. Enhancing the Marketing Program Contribution to DAU’s Financial Performance.