Graduate Attributes and Learning Outcomes

Graduate Attributes:

  1. Take initiative in identifying and resolving problems and issues both individually and in group situations exercising leadership in pursuit of innovative and practical solutions;
  2. Recognize the provisional nature of functional areas of business and take this into account in investigating and proposing solutions to academic or professional issues;
  3. Apply the theoretical insights and methods of inquiry from their business program of study in considering issues and problems in other contexts;
  4. Participate in activities to keep up to date with developments in their business field of study and continue to enhance their own knowledge and understanding;
  5. Consistently demonstrate a high level of ethical and responsible behavior and provide leadership in academic, professional and community environments.
  6. Behave in ways that are consistent with Islamic values and beliefs, and reflect high levels of loyalty, responsibility, and commitment to service to society.


Learning Outcomes:

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COB Learning Outcomes



Demonstrate sound knowledge of the core functional areas of business including human resources management, marketing, finance and banking, and accounting.


Recognize modern business methods and techniques and their impact on professional practices in fields of business in national and global environments.


Appreciate cross-functional and interdisciplinary nature of business issues and decisions.


Acquire cultural, linguistic, and learning skills necessary for successful academic and professional development.



Apply appropriate skills in the functional areas of business including human resources management, marketing, finance and banking, and accounting.


Analyze various data to support business decisions and assessment of business strategies.


Develop appropriate problem-solving, decision-making and critical thinking skills in functional areas of business.


Apply relevant concepts and practices of ethical and legal obligations and social responsibility of businesses in management decision-making.



Demonstrate interpersonal, team and leadership skills necessary to function in multicultural business settings.


Demonstrate entrepreneurial skills and participate in teams to implement and coordinate organizational activities.


Apply knowledge of business concepts, quantitative analysis tools and problem-solving methodologies in investigating complex business issues.


Utilize appropriate technological means to facilitate and enhance reporting processes in the functional areas of business.


Employ information and communication resources, Statistical methods, and research methods in the functional areas of business.


Demonstrate written and oral communication skills appropriate for business situations.